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Image by Glenn Carstens-Peters
  • Writer's pictureMatt Elakatt

Reset Your Homebuying Strategy


Homebuyers have been gaining negotiating power in the Chicago area and beyond. With this shift in the real estate market, whether you're a buyer or seller it's essential to adapt.


For prospective buyers, here are some considerations:

  1. Prioritize your search: Focus on what truly matters in your dream home by making a list of must-haves and things you may be willing to compromise on like, square footage, commute time, etc.

  2. Get your financing in order early: This allows you to provide a solid offer from the moment you find your dream home and can give you a significant advantage in negotiations.

  3. Hire us, a professional real estate team: We can be your best ally in navigating the ever-changing market.

If you're thinking about selling, here are a few considerations:

  1. Flaunt your home's strengths: Highlight what makes your property stand out.

  2. Offer virtual tours: In today's market, it's a fantastic way to showcase your home and it’s a service we include when you work with us.

  3. Pay attention to online presentation: A strong online presence can be as important as the physical curb appeal. Today buyers view homes online first, then decide whether to view it in person, so staging and presenting a clean and livable home through online photos is critical. We work with reputable stagers and photographers who make this happen!

Making a few adjustments to your homebuying or selling approach can make a world of difference in the current real estate climate. These tips are here to help you achieve your real estate goals. If you’d like to discuss this further, contact us!



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